LMU Center for Advanced Management Studies (wise11) | VideoOnline

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Cross-level Methodology: Hierarchical Linear Modeling

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(00:00:00) >: What is cross-level research?

(00:05:38) >: Examples of cross-level research

(00:10:28) >: Types of cross-level research

(00:11:58) >: Why do cross-level research?

(00:13:10) >: Why has cross-level research been sparse?

(00:18:50) >: Problems with current approaches

(00:23:03) >: Aggregation and dissagregation issues

(00:30:33) >: Hierarchical Linear Modeling: An Illustration

Aufzeichnung vom: 09.03.2012

Dozent(in): Prof. K. Praveen Parboteeah, PhD

Advertising Agency Selection Contest with Partial Reimbursements of Participation Costs

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(00:00:00) >: Introduction

(00:07:04) >: Industry Debate on Reimbursements

(00:24:51) >: Model of a Modern Advertising Agency Contest

(00:55:38) >: Conditions for (Partial) Reimbursements to be Optimal

(01:08:25) >: Extensions

(01:14:14) >: Discussion

Aufzeichnung vom: 02.11.2011

Dozent(in): Prof. Robert Zeithammer, PhD

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